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Elon Musk’s ex rebrands TweetDeck as XPro in bold move


Elon Musk-owned X rebrands TweetDeck to XPro in ongoing rebrand


Elon Musk-owned X, previously known as Twitter, not too way back launched the rebranding of TweetDeck to XPro as a part of an ongoing rebranding practice for the favourite social media service.

rename tweetdeck

The corporate has made a big change in adopting the @Expert deal for its devices as a substitute of the @TweetDeck used beforehand. Nevertheless, it needs to be famous that many elements of the system, together with the assistance internet web page, nonetheless embrace references to Twitter and TweetDeck.

change indicators

Elon Musk hinted on the title change final week, saying XPro will embrace a variety of psy op plug-ins. As standard, Musk didn’t current any explicit particulars referring to the character of these plugins.

swap to the brand new dummy

Final month, after a variety of savvy prospects skilled issue accessing TweetDeck parts, the corporate started the method of migrating them to the brand new mannequin of the system. Moreover, X introduced that, inside 30 days, solely verified customers would have entry to TweetDeck. In consequence, XPro/TweetDeck is anticipated to shortly turn into a paid-only characteristic.

Challenges in rebranding

Musk and his workforce confronted quite a few challenges in the course of the rebranding course of. For instance, they took over the @X enterprise with out giving any compensation or discover to the earlier proprietor. Additionally, Apple made an exception for a social media firm to make use of a single character as their app title. Generally, builders are prohibited from utilizing single-character app names on the App Retailer. Moreover, the San Francisco Division of Establishing Inspection requested the elimination of the X beacon from Workplace X Constructing following complaints obtained over the weekend.


X, previously Twitter, has rebranded its full software program TweetDeck to XPro as a part of its ongoing rebranding efforts. This transformation comes with the adoption of the @Expert settlement. Regardless of the few remaining mentions of Twitter and TweetDeck in some segments, X is actively switching prospects to the brand new mannequin and hopes to shortly make XPro/TweetDeck a paid-only characteristic.

Questions usually requested

1. Why did X change the title of TweetDeck?

X has determined to rebrand TweetDeck to XPro as a part of its rebranding course for the social media service.

2. What’s the brand new deal for TweetDeck?

TweetDeck’s new cope with is @Expert.

3. What did Elon Musk discover out about Xpro?

Elon Musk has indicated that the XPro will include a variety of psy op plug-ins, though no explicit particulars had been supplied.

4. Will TweetDeck be accessible to all prospects?

No, XPro/TweetDeck is anticipated to turn into a paid characteristic within the close to future that may solely be accessed by verified customers.

5. What challenges did X face with the rebranding?

X has confronted challenges resembling accepting the @X deal with out compensation, receiving an exception from Apple for a single-character app title, and assembly inspection requests to take away the flashing X sign.

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